Most likely a really talented PR person “placed” that story by connecting with a writer or editor at the magazine and convincing them that it was interesting enough for you — the reader — to want to read, and talk about with your friends (drawing attention to the magazine, the ads in the magazine — UVM’s, print circulation, it’s a whole other thing…)

Keywords: california living , reflections , freelance writer , freelance writing , freelance writing careers , freelancer , how to be a freelance writer , how to freelance write , how to freelance writer , pr jobs , public relations , switch from pr to writing

When I was working in PR I remember admiring freelance writers and watching them travel and explore and like, get paid for it basically twice — because first, they were literally getting paid to write an article for a big name publication which was (is) my dream — and second, they were enjoying curated experiences created by us hardworking PR folk (something I didn’t mention in my PR section… the headaches of organizing press trips. That’s for another article) and just taking advantage of the free (often luxurious and customized) hospitality.

https://metropolitanmolly.com/2020/07/09/what-ive-learned-from-working-on-both-sides-of-the-media-industry-at-two-lifestyle-travel-pr-agencies-and-as-a-hopefully-successful-freelance-writer